Bow ties have been around for years and years, and today - while a distinct segment item - they occupy a number of different niches. First there's "geek chic". This is for fashionable nerds only, or slightly eccentric professors. If you're actually an Orc, that's likes to spend some of your energy in an RPG called "real life" before heading to your actual digital world, then bow ties may be for you. Like every character though, you have to inject your look with your personal personality. Wish to wear a pink bow tie with blue polka dots? Not a problem. Once you have made that initial statement of "I'm going to wear a bow tie and don't give a toss what you think", then you've freed yourself in the shackles of public conformist opinion and you can wear whatever you want to. Obviously, you only wear a self tie bow tie, and wouldn't dream of wearing a pre-tied tie. You might swim against the current, however, you still have your dignity.
At the opposite end from the bow tie scale (the "bow tie scale" is not yet an official social metric - but we're focusing on it) are the James Bonds of the world. You might not wear a bow tie every single day, but they hold a prize place near your tuxedo, single malt scotch and fine cigars. Just as much like Superman as James Bond, any event that even remotely pretends to be "black tie" might find you dive in to the nearest phone booth and emerge wearing an excellent tux or suit, a tailored shirt (with French Cuffs and cufflinks), and the piece de resistance - a finely woven self tied bow tie.
Clearly, bow ties are not for that average man. They take courage, and the fearless capability to stand out in a crowd. You will be different, and you'll be noticed. Even at black tie events, you will stick out to be positive about your bow tie, unlike all of those other crowd who constantly get their fingers within their collars because they tied it too tight, aren't accustomed to the feeling, or even the worst offenders of, are wearing a strap on bow tie. You not only enjoy the finer things in everyday life - you embrace them, making them part of you. As well as if you go to a boring 9-5 bow tie free zone throughout the hours of sunlight, just understanding that your alter ego is lying in stand in your cupboard is enough.